Digital marketing plays a significant role in managing a brand’s image and visibility online. It promotes website visibility through paid search, organic rankings, and contextual advertising. Search engine marketing takes advantage of all marketing tools available in search engines, with paid ad results at the top of the search engine results pages (SERPs). This is why businesses today get in touch with the top search engine marketing companies in India that can help them enhance their online presence with the best SEM services in India.
At RepIndia, we leverage digital excellence to add value to our clients. We are among the top search engine marketing companies in India with a proven track record of 8 years and an award-winning team of professionals with in-depth knowledge and skills in SEM and SEO. Considered one of the best PPC companies in India, we are ROI-focussed and fully equipped to meet the digital needs of our customers.
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SEM is a digital marketing strategy to generate more traffic from Search Engine Result Pages (SERPS) to a website. It is also referred to as Pay Per Click (PPC) or Paid Search.
The main difference between SEO and SEM is that while SEO focuses on getting traffic to a website from organic search, SEM focuses on gaining traffic from organic search and paid search.
One needs to manage a range of details, from setting goals and determining keywords to analyzing competitors and selecting a PPC platform before producing quality content. Seeking advice from experts of one of the top PPC companies in India can help build a solid and effective SEM strategy.