We have all heard this saying, and it couldn’t be more accurate than for SEO. As one of the most dynamic components of digital marketing, SEO is constantly evolving, and new techniques are coming up each day. Thus, it’s necessary to keep up with the latest SEO trends in order to be consistently successful.
So, what are the latest trends you should not ignore if you want your clients to reap the benefits of the changing SEO dynamics? Let’s find out in detail.
Reddit is a platform that has immense potential to provide you with keywords that people are searching for right now. Spotting the high-quality keywords is quite easy on Reddit.
First, go to a subreddit that is followed mostly by your target audience. If you aren’t aware of it, don’t fret. Just search for the topic and scan the subreddits and threads. Look for the keywords that come up again and again in conversations. That’s what you need to spot one of the trends in SEO.
Google RankBrain is one of the latest algorithm updates brought out by the search giant recently. It’s an ML-based algorithm that measures user experience regarding search results. Better user experience means better rankings.
To optimize your website for RankBrain, ensure that your site is optimized for organic CTR and improve your bounce rate and dwell time. If people find your content engaging and helpful, they will not browse out of your site.
Ask a reputed SEO company in Delhi and they’ll definitely suggest this technique.
In addition to publishing new blogs, you can also update the old blogs. After updating your old blogs with new content, you can promote it through various means like social media and newsletter and get an increase in web traffic on the page.
When visitors search for your keywords, a catchy title and description are the main factors that will prompt a person to click on your website link. You can get great reference ideas for them if you look at the title and description tags of the ads being shown.
Highly-engaging title tags and descriptions means a higher CTR and more quality web traffic. This is one of the best SEO trends and techniques.
This approach can prove very useful. First, find the keywords that your high-performing competitor ranks for. Once you list the best keywords, put it into a tool like Semrush to get a list of the other keywords your competitor ranks for.
When you have that data, you can work on those keywords and get your website on the first page of Google SERPs and higher than your competitor.
Growing businesses have to focus on their core business initiatives and cannot afford to divert their attention to completely focusing on what new to do in SEO. But that is necessary as well.
You can trust RepIndia to do the job for you. As the best SEO agency in India with over a decade of experience in implementing effective SEO strategies, our team knows all the tips and tricks that can get your business website to the top of Google SERPs.
We stay on top of the latest SEO trends so that your business can stay on top of customer minds. Let us work with you and witness the difference.